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Posted: September 18th, 2010 | Filed under: | | No Comments »
10 reasons to take part in HiBrand 2010 Product Branding Conference
1. HiBrand was the best conference in Russia in 2007 (First prize winner in “Conference of the year” nomination awarded by “Marketing Management” magazine.
2. HiBrand is a highly effective conference according to the delegates of HiBrand (over 94% of delegates gave it the maximum score of 5 on all the key parameters: speakers’ level, relevance of presentations, quality of translation, completeness of collected articles, level of moderation and simultaneous interpretation, etc).
3. HiBrand is the most attended branding conference in Russia and Europe (HiBrand 2007 and HiBrand 2008 conferences were attended by a total of over 500 delegated from over 25 countries).
4. HiBrand is the most authoritative conference of uncompromising quality in Russia and Europe from the point of view of branding experts (speakers often include information about participation in HiBrand in their CV’s and short bios).
5. HiBrand was the first conference in Russia to offer not only lecture program, panel discussion and round tables, but also practical workshops – master-classes HiBrand Workshop, where delegates can consolidate acquired knowledge through practice and work as individually as in small groups under the guidance of top experts of international level.
6. HiBrand is a unique branding conference in having an incomparably high level of speakers (among the speakers are only superstars of the business; one cannot become a speaker for money; among the speakers there have been representatives of all the best branding companies in the world).
7. HiBrand means as full a program as possible, combining theory, practice and informal communication during meals, coffee breaks and HiBrand parties.
8. HiBrand is a perfect place for starting professional contacts with the best of the best branding experts from all over the world (many companies received new orders after their representatives spoke at HiBrand; others found business partners, employees or new jobs).
9. HiBrand is organized by Identity magazine, which conducts only branding conferences and knows the market perfectly, which allows them to get involved the best of the best speakers and concentrate them in the areas most interesting and relevant for the delegates.
10. Producer of HiBrand 2010 Product Branding conference is Andrew Pourtov, who also was producer of all the previous conferences: HiBrand 2007 “Non-Standard Brand Strategies” and HiBrand 2008 “Corporate Branding”. Andrew is truly in love with branding, has been keen on it for 25 years and has been a professional in the area for over 10 years. He is also a co-founder and chief executive of the branding company ArtGraphics.ru, chief editor of Identity magazine, and one of the world’s 20 most competent specialists in corporate branding according to the portal Identityworks.com. Andrew leads “Branding” course in British Higher School of Art and Design and “Corporate identity” course in Academy of Communications.
